Choosing the right marketing strategy for your business can save you headaches and high costs of experimenting with different options that may either fail or take time to produce results.
There are many ways to promote your business, and these include traditional advertising channels, such as print media (newspaper and magazine), radio and television commercials. There are also modern methods, such as social media platforms (Facebook and YouTube) and official websites. But apart from these, there’s another way to get your brand name in people’s mind and get them to take actions. This method is known as vehicle wraps.
What Is A Vehicle Wrap?
A vehicle wrap is a digitally-printed promotional content on your vehicle. Professionals will work with you to create advertisements and then print it on vinyl. The vinyl wraps are printed in full color with eye-catching graphics. After designing your wrap using graphic design software, the professionals then apply the vinyl film to your vehicle.
You have many options when it comes to vehicle wraps. For example, you can select either a full wrap or a particle wrap. A full wrap covers the entire vehicle, including the windows while a partial wrap only covers a specific portion of your car. A high-quality vinyl wrap can last up to 3 years, or longer.
As a business owner, you can take your marketing to the next level by converting your vehicle to a motorized billboard that displays your message, value proposition and unique selling points to your target audience. Whether your vehicle is parked on a busy street or stuck at a traffic light you will get your brand noticed.
Vehicle wraps are not only cost-effective, they are a fast and easy medium to get the word about your product or service out to the right people.
How Effective Are Vehicle Wraps?
When you think of marketing techniques, the use of vehicle graphics will likely be the last thing that comes to your mind. However, you may want to consider this marketing option based on the following reasons:
Vehicle wraps are targeted
Vehicle wraps are a form of targeted media to reach your ideal customers. For example, you can drive your vehicle or fleet of vehicles exactly where your target market is. This ensures that you get the maximum exposure among people who are most likely interested in your product or service.
Vehicles wraps are memorable
With a compelling copy, blended with attractive graphics, you can imprint your message in the long term memories of people that come across your ad. In a survey of millennials administered by Cox Communications, 47 percent said car wraps are easily remembered.
Vehicle wraps are optimised
According to the Outdoor Advertising Association of America, vehicle wraps reach more people at a lower cost per thousand impressions than any other form of advertising. It’s estimated that just one vehicle has the ability to net 30, 000 – 80, 000 mobile impressions each day. The numbers largely depend on the distance covered and the community’s landscape.
Vinyl Wraps are Cost-effective
Compared with traditional marketing, vehicle wraps are cheaper and boast of higher return on investment (ROI). For example, the average costs of advertising on the radio and newspaper are $7.75 and $19.70 per thousand impressions, compared to vehicle wraps which only $.35 Cost per thousand impressions.
Are Vehicle Wraps Legal In Hudson, FL?
Before engaging in a wrap advertising campaign, it’s important to check whether doing so is legal in your area. Fortunately, vehicle wraps are a legal marketing method in Hudson, and the entire Central West Florida.
Where To Find The Best Company That Provides Vehicle Wraps?
When it comes to business and marketing, you know a lot is at stake and you want to make sure that you hire the right branding team to handle your vinyl wraps. NH Marketing Solutions is the most experienced, reliable and results-driven company you can work with in Central West Florida.
With many years of experience and vast expertise in graphic designing, the team of creative experts at NH Solutions will envision your concepts and create a cohesive brand that you can seamlessly integrate into your marketing efforts. They provide affordable, fast and high-quality vehicle wraps to improve your brand awareness, expand your market reach and drive sales.
Need expert assistance with your marketing? Visit their official website or call (727) 857-5634